22 October 2010

Smith's the Word...

So I couldn't really visit Japan courtesy of Paul Smith and not give him a mention, could I? Last week we got the chance to catch up with him a few times on his speedy trip over here. He was in Tokyo to for the launch of his A/W 2011 menswear and womenswear collections in what they call a Tenjikai, where stockist come to view and select pieces for their shop. It was great to see the new collections in person and hear about his inspiration and tips for success. After that we got whisked off to have a look around the showroom and also watched over whilst he played with a a group of kids for the photoshoot of his new childrenswear collection. We enjoyed the final hours of day one on the garden roof top and listened to the 5o'clock chimes that ring around tokyo every evening. Great fun and great to chat to a really friendly and down to earth guy.
We were also lucky enough to be invited to the opening of his new store in Marunouchi, where, I have to say I was particularly interested in the visual merchandising! A great use of traditional features alongside contemporary colour, but no suprise there! On another note, he also recently teamed up with local Sheffield artist, Pete Mckee, helping him promote his work over here in Japan. You can visit Pete's website here.

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